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Project#: 2000-013 images images
Recognition: Honorable Mention
Name: LMW Corporate Office
Location: Coimbatore, India
Completed: 1998
Firm: Rahul Mehrotra Associates
Architect: Mehrotra, Rahul
 
NARRATIVE DESCRIPTION:
The LMW (Laxmi Machine Works) corporate Office building in Coimatore was designed to house their eight subsidiaries within a collective identity, yet allow for separate entrances. Given the location of the site, of the main commercial street of the city, sandwiched between industrial establishments along one edge and the army cantonment on the other side, we designed a low-rise building with a large foot-print that would respect the surrounding fabric.

The building was structured around these courtyards varying in scale. The first Courtyard is the most public and from which you ascend to the inner courtyards, which are more secluded. Therefore, the six large offices that had to cater to the maximum traffic and the visitors, were arranged around the first courtyard – which is monumental in scale and large enough to allow cars to drive in. The second courtyard had a private entrance for the directors of the company (who are located on the upper floor) as well as the cafeteria, conference facilities and other functions. The third courtyard, is even more intimate in scale. On a level above this courtyard is the boardroom and the director’s area, which overlook all three courtyards. These spaces are placed such that they provide a vista through the building, establishing the idea of centrality and a clear axis along which the various components of the building are organized.

The inner courtyards of the building contain water bodies. This water is circulated to humidify the space for cooling – an ideal device for the hot dry climate of Coimbatore, which lies in the rain – shadow of the Nilgiri Hills, though in every other aspect very much part of the Tropics. Furthermore as the building is never more than one office thick, cross-ventilation and air-circulation, coupled with the humidification of air, cools the building very efficiently.

Contemporary artists were specially commissioned to design the building elements such as railings, gates, trellises and installations in the double height spaces. The Client is one of the largest manufacturers of machine tools, and has enormous scrap metal wastes. Using this scrap the artists created an array of screens and trellises that not only secure the building but also facilitate the movement of air and light. The synthesizing of these traditional elements with a contemporary sensibility was a broader design concern that was addressed in the articulation of the building itself.

In its expression, the building attempts to represent the contemporary South Indian spirit – where aspirations to connect to the world simultaneously through cutting edge technology and industrial entrepreneurship is deeply rooted in traditional conservatism. Thus while the building draws its essential inspiration from the traditional building typologies of both Kerala and Tamilnadu, as Coimbatore is located on the border, these are abstracted to facilitate contemporary interpretations. The attempt has been to combine, contrast, synthesize, and at times juxtapose conventional craftsmanship with industrial materials and traditional spatial arrangements with contemporary space organization. In short, to give expression to the multiple worlds, pluralism and dualities that so vividly characterize the Indian Tropical landscape.
 
USER
ASSESSMENT:
Ravi Sam
Lakshmi Machine Works Ltd.
The building incorporates the essential elements of traditional South Indian Architecture and presents it, at its contemporary and minimal best. It exudes the warmth of a south Indian home and the functionality of a modern office space. The building provides for vast open spaces, without compromising the privacy of individual offices. The feeling of tranquility that one experiences is almost therapeutic.

As a member of the family and Director, I have been involved from initial planning of the project to the final instillation of art works. I have been using the office for the past one year and my office hours have become really exciting and highly productive.
 
JURY COMMENTS:
The LMW Corporate Office is a gesture in humanizing corporate architecture at multiple levels. It is accessible without completely denying control, creates an environment where people may share a vision of their future, and daringly relies on local crafts and contemporary art in the making of an appropriate corporate identity. It challenges the common importation of corporate images.